I'll be the first to say it: pointless.

idk but they probably suck

Lol.

Registrant:
PHILLM
1000 24th St. #4
Sacramento, California 95814
United States

Registered through: GoDaddy.com, Inc. (http://www.godaddy.com)
Domain Name: ALLRISEFORTHEBLACKMASS.COM
Created on: 04-Aug-11
Expires on: 04-Aug-12
Last Updated on: 04-Aug-11

Administrative Contact:
Mamula, Phill phill@phillm.com
PHILLM
1000 24th St. #4
Sacramento, California 95814
United States
(916) 671-9045 Fax --

Can't be too horrible considering the people who are tweeting about it.

New Bieber...

If you have to do this to get peoples attention, it will probably suck.

probably a really shitty band with an unoriginal and even shittier ploy to get sites like this to give them recognition even though they're probably really shitty. that's what a black mass is.

I saw BMTH tweet something about this.
I bet it's br000tal

seriously though.... have ANY of these viral things turned out to be something? They do a good job of getting people slightly interested and curious, but they never give an answer

first guy to tweet about it is the editorial director of Marvel. Atticus Clothing tweeted it, as did members from bands like Comeback Kid, Fireworks, Four Year Strong, Versa Emerge, Bring Me The Horizon, This Is Hell, letlive., A Loss For Words, The Sleeping, and A Day To Remember. very interesting.

Fireworks and Alan from Four Year Strong are tweeting about it... I'm kind of interested, what bands just broke up? that could trigger this...

Originally Posted by [Mike]

Registrant:
PHILLM
1000 24th St. #4
Sacramento, California 95814
United States

Registered through: GoDaddy.com, Inc. (http://www.godaddy.com)
Domain Name: ALLRISEFORTHEBLACKMASS.COM
Created on: 04-Aug-11
Expires on: 04-Aug-12
Last Updated on: 04-Aug-11

Administrative Contact:
Mamula, Phill phill@phillm.com
PHILLM
1000 24th St. #4
Sacramento, California 95814
United States
(916) 671-9045 Fax --

http://www.facebook.com/pmamula

http://www.thearteryfoundation.com/artists/phillm/

Originally Posted by irthesteve

seriously though.... have ANY of these viral things turned out to be something? They do a good job of getting people slightly interested and curious, but they never give an answer

countdown ends on October 11th, a Tuesday. Most likely it's an album title and theme that's releasing that day. /obvious