There is no hype. People listening to a record and saying it's great is not 'hype.' You're not expected to like it. There is no record in the world everyone is expected to like. It's ok if you don't have a bowel movement over it, move along and find something you do like, or maybe give the record a second chance and try to discover why people are speaking so highly of it.
When people speak highly of things, they naturally build up hype. Embrace the hype! It's an open forum, people will speak their minds. It's how it should be unless people are just mindlessley shitting on something.