I know everyone else mentioned it already, but 1. skipping around the album defeats the point of this album and 2. Kendrick's not promoting misogyny, he's telling a story through the eyes of himself back in high school, before he learned what's "real" and what's bullshit.
On the other hand, I can see if you're frustrated by the constant use of "bish" (bitch), though I don't think he's aiming that at women.
Damn, what a terrible article. Not once when listening to this album 20+ times did I feel Kendrick "wants us all to say bitch." I agree, he's not usually aiming it at women and when he does, it's through the eyes of a character in the story.