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01:41 PM on 11/27/12
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JWillTrick
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she is one of the only genuinely marketable voices of the bunch. Say what you want about Trevin and Amanda, but their talent just won't translate into mass appeal. I marvel at Amanda's vocal prowess every week, but I would NEVER buy her rock album if one should ever surface. Pope nails song choice and stage presence each and week, and I think it's doing wonders and its the kind of 'it' factor that a label will get behind

If I had to bet my marketing dollars on one of these contestants, it'd be Nicholas. I certainly would not choose Cassadee.
05:40 PM on 11/27/12
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JWillTrick
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Umm, not commenting on his talent because he's really good, but Nicholas is easily the least marketable out of any of the top 8.

I'm curious, what is your criteria of a marketable artist and/or product in general?
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