Agreed. This is nice, I guess, but CDs are easy to rip so its just a small time saver.
I hate it when I get a new record and tear the plastic off and... there isn't a download card inside. I can record from my turntable, but splitting the thing up with audacity is a pain and there's always the chance I get a pop and need to re-record it. Offering the DL right when you order is the proper way to do it anyways (though DL cards are still good for people who buy it from a store/merch table)