I realize that this song is mostly intended to be fun, but saying it has no meaning kinda misses the point. In a genre known for praising expensive clothes, a song about only having $20 to spend, and spending it on used clothes, is more relatable to its audience and connects to a lot more people. The whole part about how much you spend for a t-shirt rejects the materialistic culture that rap has always looked up to. I think most people are going to miss that, but still cool that a song like this is popular.
Song has already been number one for seven weeks in Australia. Fell off the perch this week and was dethroned by Same Love, also by Macklemore and Ryan Lewis.
Also, tomorrow is Triple J's Hottest 100 songs of the year countdown (it's for 2012, but is held on Australia Day, January 26). Thrift Shop blew up on Triple J before it went mainstream and is almost a lock to be voted number one after the millions of listener votes are tallied.
Only song that might beat it is Little Talks by Of Monsters and Men.