The reason I think it is dumb is because you are openly promoting people to flip records on a secondary marketplace (i.e. eBay) for a higher price than it's worth.
I would want the Such Gold 7" but I'm not gonna buy a bunch in hopes that I get it. And I most certainly will not support people trying to make a secondary profit off of it by buying from eBay.
This is more of a "collect-and-trade" medium than a regular record series. It's based off of baseball cards, which are all packaged blindly. What do you expect? I don't really think "flipping" applies here. It's the same thing as KidRobot bbs or Magic:The Gathering.
The Such Gold 7" band exclusive was available on their tour and on their merch tour.
Here's an Ebay one for 7$: