10:23 AM on 09/17/08
I would argue that youtube was the turning point that signaled a change in MTV's entire philosophy.
Prior to that show, they acted as gatekeepers of cool, who clued in their audience to what they thought was worthy of their short attention spans. Post-TRL, MTV seems like they've given up on trying to be tastemakers. The network's programming 10 years ago was full of bold, edgy shows that challenged viewers- MTV was setting the agenda, they were telling you what was hip. Today, they merely shrug and blindly follow every whim of their demographic. Every new season of shows feels like someone's old dad desperately asking "this is what the kids are into right?"