Regarding the label identity question (which is a fantastic question, and a topic worth really exploring), for me, I'll go after anything No Sleep or Triple Crown these days.
Definitely agree about the label identity question. Really great topic that I've thrown around in my mind from time to time.
Triple Crown is very reliable, I feel. Looking at the label's current artists, I enjoy Bad Books, Caspian, The Dear Hunter, Fireworks, IIOI, Moving Mountains, NK, and O'Brother. 8/10 seems really solid to me.